Where does design go from here?
We have a few options. We can look at convention and follow trends. Or we can really think about challenges we face and ways that we can creatively and circumstantially solve our problems by taking a healthy look at critical factors and finding human centric ways of connecting & communicating.
Actioneer is quite boutique. I am still very heavily involved in the daily fundamental operations of Actioneer. I interact with clients, many of whom have my direct cell phone number, I talk with our vendors, and I am actively involved in Planning, Designing, and Developing. I love doing the actual work that goes into delivering a great product.
Sometimes I speak to groups of people about automation, system design, and the intersect of marketing and technology. I hear a lot of people try to simplify their challenges by saying things like.. “if we only had a tool that could do X,Y or Z, that would fix it”. If I have a chance to talk over ideas with some of these folks we often discover that this simple problem is an intricate network of systematic things. Systems & technology get old (Combustion Engines, Box TVs, Dials up Modems). The future is making updates and creating new designs that address new landscapes and demands. The world has proven that it can change drastically in merely a few years. There will always be jobs for designers, and technical experts who are able to see the bigger picture and who continue to adapt and grow.
I am honored and blessed to have an amazing wife, three beautiful children, and to have the fortune to live in a land with abundant opportunity for people of diverse backgrounds.
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What I haven’t told you:
I was raised in Palo Alto, Ca and I thought I would play professional baseball when I was young. I remember the world before the internet and before computers were mainstream. I went to school for Design & Marketing. I went back to school to earn a degree in Interactive Media. My family and I live in Ventura, Ca. I go nuts for surfing and beach volleyball. Oh yeh, and I really like fish tacos!
Founded Actioneer
2015